Caravan Finance Australia

Caravan Finance Resource

Caravan Finance Australia :: News

Share this news item!

AMP's Transition Showcases Adviser-Centric Rebranding Strategy

The information on this website is general in nature and does not take into account your objectives, financial situation, or needs. Consider seeking personal advice from a licensed adviser before acting on any information.

AMP is undergoing a significant transformation, with a forthcoming rebrand of AMP Advice and AMP Financial Planning.

Spearheaded by Matt Lawler, now CEO of what is tentatively called NewCo, this transition includes working closely with advisers to ensure their voices are essential in shaping the future of the brand.

"This process is set to be particularly democratic," said Lawler, highlighting the collaborative approach.

The rebranding, slated for announcement in the first quarter of next year, coincides with AMP's $10.2 million transaction of its licensee arm to Entireti-one of the pivotal moves stemming from the agreement. Lawler indicated that although 'NewCo' is a working title, the new brand must differentiate itself as AMP's identity shifts.

This transition encompasses more than a name change. In addition to AMP Financial Planning, NewCo will house Charter Financial Planning, Hillross, and Jigsaw-expanding the company’s network within the financial landscape. Besides, AMP's strategic sale aligns with its broader vision to enhance intra-fund advice capabilities for super fund members while retaining a core team of salaried planners.

The change follows AMP's sale of minority stakes in 16 advisory practices to AZ NGA for $82.5 million, as reported in _Professional Planner_. However, recorded separation and transition costs have arisen to a $36 million accounting loss, $6 million more than initially projected, significantly impacting the firm's 2024 financial results expected in February.

As part of its strategy, AMP plans to gradually reduce its 30% equity in NewCo by selling shares to advisers and management. AMP's CEO, Alexis George remarked, "We've been clear about offering the first 10 percent to advisers," indicating that engagement with the adviser community is not only pivotal but prioritized. "The sustainability of the entity will dictate this allocation," she added, demonstrating a clear focus on long-term stability.

A major aim during this transition is to minimize disruptions for advisers as the transfer to Entireti unfolds. George emphasized the importance of "making it easy for the advisers because they don’t want to be distracted from their real jobs," underscoring the effort to maintain seamless services.

The foundation of this advisor-centric approach involves active adviser participation throughout the eventful journey. "We’ve conducted several roundtables, thoroughly explored all options, and sought adviser input on their expectations," Lawler noted, emphasizing the consultative nature of the process.

This extensive collaboration between AMP and Entireti has showcased efficient teamwork and expedited operational progress, as evidenced by the quick turnaround from announcement to near completion. George paid tribute to this efficiency, saying, "Delivering before year’s end was pivotal; it reflects our commitment to partnership while working toward mutual success."

Adding to this sentiment, Lawler remarked, "Announcing on August 8 and now nearing completion speaks volumes about the collective effort. We’ve not only set a defined path forward but also crafted a clear vision for everyone involved."

Entireti's confirmed leadership team will feature Neil Younger at the helm as group CEO and managing director, along with Glen Castensen as COO and CFO, Daniela Mascarello heading Group Risk, Matt Brown leading Fortnum and Personal Financial Services, and Lawler operating NewCo. Their united leadership promises to steer this freshly minted entity into a prosperous future.

Published:Tuesday, 3rd Dec 2024
Author: Paige Estritori

Please Note: We do not endorse any specific products or companies. Some content is sourced from third parties, including press releases, and may not be independently verified for accuracy or completeness.

Share this news item:

Finance News

Avan & Golf Caravans Forge Multi-Year Partnership with Outdoor Living & Caravan Expo

25 Mar 2026: Paige Estritori

In a significant development for Australia's caravan industry, Avan & Golf Caravans have entered into a multi-year national partnership with the Outdoor Living & Caravan Expo. This collaboration is set to enhance the profile and reach of caravan and outdoor lifestyle events across the country. - read more

South Australia's Premier Caravan and Camping Event Returns in 2026

25 Mar 2026: Paige Estritori

South Australians are embracing a shift towards local adventures and road trips, and the upcoming Caravan, Camping & Outdoor Show at the Adelaide Showground is set to cater to this growing trend. Scheduled from 25 February to 1 March 2026, this event stands as the state's official industry gathering, bringing together a vast array of resources for road trip enthusiasts. - read more

Rise of Chinese-Built Caravans in the Australian Market

25 Mar 2026: Paige Estritori

The Australian caravan market is experiencing a notable shift as Chinese-built caravans gain a stronger foothold, coinciding with a reported downturn in sales among local manufacturers. This trend is reshaping the landscape of the industry and presents both challenges and opportunities for consumers and manufacturers alike. - read more

Camplify Reports Unprecedented Demand for Caravan Rentals

17 Mar 2026: Paige Estritori

As international travel costs continue to rise, many Australian families are seeking more affordable holiday alternatives. This shift has led to a significant increase in demand for caravan rentals and camping trips across the country. - read more

Australian Families Opt for Caravan Holidays to Combat Rising Travel Costs

09 Mar 2026: Paige Estritori

In response to escalating travel expenses, a growing number of Australian families are choosing caravan holidays as a more affordable alternative. This trend has led to a significant increase in demand for caravan rentals and camping trips across the nation. - read more

Click for more Finance News

Caravan Loans Articles

Three Simple Steps To Qualify For Low-Interest Caravan Loans In Australia.

If you are looking to purchase a caravan in Australia, you will likely need to take out a loan to finance the purchase. Depending on your financial situation, you may be able to qualify for low-interest caravan loans. In this article, we will explain what the criteria for low-interest caravan loans in Australia are and how you can get low-interest caravan loans. We will also provide some tips for finding the best deals on caravan loans in Australia. - read more

5 Ways Caravan Finance Can Help You Realise Your Dreams of Aussie Holiday-making

For many Australians, the idea of hitting the open road and taking to the great outdoors is a long-held dream... But for many, the dream of owning a caravan and taking to the road for a series of holidays each year remains just that – a dream. The high cost of buying a caravan outright often puts people off but there is a solution; Caravan finance can help make your caravan dreams a reality. - read more

Understanding Caravan Insurance: What You Need to Know Before Hitting the Road

Embarking on adventures with a modern caravan is an increasingly popular way to travel and explore the world around you. But before you hit the open road, it's critical to understand the importance of caravan insurance. This type of insurance is not just a legal requirement; it's a protective measure to ensure that your physical and financial well-being are safeguarded while you enjoy your journey. - read more

DIY Caravan Repairs: Simple Fixes for Common Problems

The humble caravan has become an emblem of exploration and freedom in Australia, capturing the hearts of countless adventurers. With the cultural fabric intertwined with the spirit of the great outdoors, it's no surprise that caravanning is experiencing a surge in popularity. Traveling with a home on wheels allows one to forge their path and make memories in the cozy nook of familiarity, no matter how far they roam. - read more

Understanding Caravan Loan Terms: A Beginner's Guide

Embarking on the open road with the comfort of a home-on-wheels is a dream for many adventurers. The freedom to explore uncharted territories without the constraints of hotel bookings and fixed itineraries taps into the very essence of what it means to travel. This article aims to guide you through the financial path to achieving your caravan dreams, focusing on a crucial aspect: understanding caravan loan terms. - read more

Start Here

Get a free caravan finance eligibility assessment and compare options tailored specifically to your circumstances.

Knowledgebase

Deed in Lieu of Foreclosure:
A deed instrument in which a borrower conveys all interest in a property to the lender to satisfy a loan that is in default and avoid foreclosure.

This website is owned and operated by Clark Family Pty Ltd (as Trustee for the Clark Family Trust) 43 Larch Street Tallebudgera QLD 4228, A.C.N. 010281008, authorised credit representative of Saccasan Pty Ltd, Australian Credit License 386297. Visit the ASIC website for additional licensing information.

IMPORTANT: We are neither authorised nor licensed to provide finance or financial products and we do not offer any form of credit or other financial advice. All product enquiries and requests for financial and/or other advice on this website are referred to third party intermediaries, insurers and lenders - with whom you can then deal directly. We may receive a fee or commission from these third parties in consideration for the referral. Before any action is taken to obtain a product or service referred to by this website, advice should be obtained (from either the third party to whom we refer you or from another qualified intermediary) as to the appropriateness of obtaining those products having regard to your objectives, financial situation and needs. Whilst we have our own process for vaidating the legitimacy of our referral partners, you should always verify the credentials of your financial adviser before proceeding with recommendations that they may present. Visit the ASIC website for further information.